Sand to Silicon - Going Global

This book describes the strategy and policies that have made Dubai an economic success story in the Middle East. The authors who have travelled and worked extensively throughout the region provide a compelling account of Dubai s unique model of economic development. A revealing and insightful analysis of what organizations can learn from the way Dubai has transformed itself in such a short time. In just over three generations and within the past half century, the small Emirate of Dubai which unlike many states in the region has not had the benefit of huge oil resources has raised its profile globally through a range of bold developments and clever ideas. These include its free zones for business that have made it a regional centre for many firms, its biennial air show, the Dubai World Cup horse race, its development as a tourist centre that is home to some of the most stunning hotels in the world, the building of the various Palms and The World island developments, the construction of the world s tallest building, Burj Dubai and the world s biggest aviation and transport hub, Dubai World Central. Its development as a centre for information technology at Dubai Internet City, media centre at Dubai Media City and centre for finance at its Dubai International Financial Centre; to name but a few of its bold developments.