{"product_id":"this-is-marketing","title":"This Is Marketing by Seth Godin","description":"\u003cp\u003eA\u003cmeta charset=\"utf-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e paradigm shift in marketing strategies with 'This Is Marketing' by Seth Godin, a groundbreaking manifesto reshaping how we perceive and practice marketing. Godin challenges conventional marketing wisdom, advocating for a customer-centric approach that prioritizes authenticity, empathy, and creating value. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eThis transformative book provides actionable insights, guiding marketers and entrepreneurs to build meaningful connections, solve problems, and serve their audience effectively. 'This Is Marketing' is a compelling guide for anyone looking to revolutionize their approach to marketing by focusing on empathy, trust, and adding genuine value to customers' lives.\u003c\/span\u003e\u003c\/p\u003e","brand":"Business \/ Marketing","offers":[{"title":"Default Title","offer_id":44116772618452,"sku":"","price":30.0,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0673\/2431\/3812\/files\/IMG_84652.jpg?v=1700315171","url":"https:\/\/bluebooks.ae\/products\/this-is-marketing","provider":"Blue Books","version":"1.0","type":"link"}